Living in a world dominated by short, quick, and coded messaging; it’s hard to refrain from speaking in colloquialisms and acronyms. And although such forms of writing have become common staples in today’s society, they are detrimental to maintaining formality in professional communication – especially email communication.
As a new intern at IGS, I find myself contentiously avoiding such informal forms of writing. Before I hit send, I’m constantly asking myself whether or not the email or communication I am about to send is professional or meets email etiquette guidelines.
According to a McKinsey Global Institute study, 28% of an average work week is regularly dedicated to reading and answering emails. Even though this is my first communication internship, I have seen first-hand the importance of well written and clear emails in order to maintain efficiency and respect others time.
Ask yourself this: How many times do you re-read your email messages before you send them? Better yet, do you re-read them at all?
Although we live in a “click-and-go” society, we believe that it is imperative to transmit your professional etiquette to all forms of communication, whether internal or client communication or deliverables. At IGS, we adhere to the following email etiquette guidelines and encourage you to consider them as well.
In our fast-paced world, time is precious, but presentation is crucial as well. Next time you send an email, try taking a moment to make sure that what you are writing meets email etiquette guidelines. Keep it short, but always keep it formal.